The 2022 Subaru Love Promise Customer and Community Commitment Award

The 2022 Subaru Love Promise Customer and Community Commitment Award

We've been nationally recognized for our dedication to our customers, our community, and the Subaru Love Promise.

We're honored to receive the 2022 Subaru Love Promise Customer and Community Commitment Award. This award nationally recognizes elite Subaru retailers who provide an exceptional customer experience at every interaction with Subaru. These retailers have also demonstrated an outstanding commitment to supporting passions and causes in their local communities in important areas such as the environment, community, health, education, and pets.


What is the Subaru Love Promise?

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.

How is Mitchell Subaru dedicated locally to the Love Promise?

Our Love Promise is demonstrated through the close relationship we maintain with dozens of local businesses, charity groups, and non-profit organizations in our region. We have been honored to serve the very community we have been a part of for over thirty years, and will continue to do so for decades to come.

Our Companions Animal Rescue, The Simon Foundation, Inc., Connecticut Greyhound Adoption - GPA

Roaring Brook Nature Center, Blue Jeans Go Green TM

Toys For Tots, Canton High School Football, FAVARH/The Arc of the Farmington Valley, My Sister's Place, Inc., The Village for Families & Children

Connecticut Children's Medical Center, Healthy Eyes Alliance, National MS Society, The Rob Branham Foundation, American Red Cross

Did Mitchell Subaru go above and beyond, provide exceptional service, or support causes that are important to you? We'd love to hear about it.

Love Promise Stories from Mitchell Subaru

Subaru and Mitchell Subaru believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here

Mitchell Subaru Earth Day Trail Clean-Up - Joe F

The Mitchell Subaru team covered over 5 miles of trails to help clean up during Earth Day.

Mitchell Subaru
Mitchell Subaru Earth Day Trail Clean-Up

Hug A Horse - Steven M

NBC 30 Shannon Miller and Susan Mitchell, US Horse Welfare Exc. Dir.Kids and parents got to go around the horse rescue to give and get treats, and of course, Hug A Horse!Rescued Frisian with USHW Events and Fundraising Coordinator, Sarah Skrip

US Horse Welfare and Rescue Organization
Hug A Horse

Connecticut Cleanup w/ Mitchell Subaru - Joe F

We’re excited to announce that alongside our Connecticut Retailers, we are sponsoring the Connecticut Cleanup – Cleaning the Waterways of Connecticut! This event is organized by Save the Sound and is part of the International Coastal Cleanup, which takes place each year within the months of September and October. Help your community and the places you love by picking up trash and keeping our oceans clean!

Save the Sound
Connecticut Cleanup w/ Mitchell Subaru

Mitchell Subaru Loves to Help! - Dan L

Mitchell Subaru and our friends over at the Winchester Emergency Shelter were able to bring in over 150 blankets for those in need.

Winchester Emergency Shelter
Mitchell Subaru Loves to Help!

Relay For Life of Farmington Valley - Relay F

Covid -19 has put cancer patients at risk- attacking already weakend immune systems, delaying treatment, and closing many clinical trials. We joined Relay For Life to remember people we've lost and offer up support to anyone in our community who is affected by cancer.

Relay For Life of Farmington Valley

Mitchell Subaru a Bicycle Friendly Business - Steven M

Mitchell Subaru is proud to be only 1 of 4 Gold Level BFB's in Connecticut. Our owner Steven Mitchell has been highly engaged in the bicycle community for years. According to owner Steven Mitchell, “We do this via our support for our local bikeshare organization Simsbury Free Bike (SFB). The riders who borrow bikes from SFB’s 10 distribution centers are amazingly diverse. They include people from across Connecticut, as well as visitors from other U.S. States and numerous foreign countries. SFB ridership averages 1,500 during their season May thru September. We also work with Ti-Trikes Inc, a local business who specializes in adaptive bicycles whose motto is 'Everybody Rides.' Ti-Trikes encourages and supports the ADA community and aging adults and mentors ride accordingly." A past board member of the East Coast Greenway Alliance, Mitchell also actively supports the League's education programs by hosting League Cycling Instructor and other Smart Cycling classes.

Mitchell Subaru a Bicycle Friendly Business

Mitchell Subaru Loves The Simon Foundation - Jane Z

This year we donated toys, clean up bags along with pet carriers and other items to our friends at the Simon Foundation. Due to Covid we had to do this virtually.

The Simon Foundation
Mitchell Subaru Loves The Simon Foundation

Mitchell Subaru & South Park Inn - Kandyce A

Mitchell Subaru was proud to help our friends at the South Park Inn by donating 80 blankets. South Park Inn’s mission is to assist men, women and veterans experiencing homelessness and to help improve their life situation by providing temporary and long-term housing, as well as supportive services. In addition, they advocate for solutions to homelessness.

South Park Inn
Mitchell Subaru & South Park Inn

Meals on Wheels Farmington Valley - NICOLE B

Mitchell Subaru assists in the delivery of meals to our local seniors. Our Meals on Wheels clients truly love having the volunteers deliver the meals. This may be the only time they have a visitor all day.

Meals on Wheels Farmington Valley

Bringing Warmth and Love to the Cancer Patients! - Daniela V

Mitchell Subaru and The CTWHV Chapter of the Leukemia & Lymphoma Society (LLS) have partnered to make a difference in the lives of people battling cancer in the Hartford community. The partnership called Subaru Loves to Care provides warm blankets, kids’ craft kits and loving messages of hope and inspiration written by Subaru customers to patients fighting cancer at CT Children’s Foundation. HUGE Thank you to Mitchell Subaru for donating 80 beautiful blankets and 10 craft kits to CT Children’s Foundation to spread warmth to their patients. Patients are in the infusion center for hours at a time and these blankets keep them warm as they are going through treatments. The craft kits are a way to help patients and family members keep busy while they undergo treatment. On behalf of LLS and everyone fighting or in remission from cancer and the people who love them, huge and heartfelt thanks to Mitchell Subaru and the entire Mitchell Subaru family for joining the LLS mission to create a world without blood cancer.

Leukemia & Lymphoma Society
Bringing Warmth and Love to the Cancer Patients!